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Fundamentals of Financial Management : Theory and Practice Condition:Very Good cultural traditionalism seemed resurgent

SKU 36891995845
4.2
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cultural traditionalism seemed resurgent

It picks up where Graham and Dodd's bestselling Security Analysis - for decades considered the definitive word on the subject - leaves off

Jonah Berger is consistently entertaining

It is said that no bullet can harm him

Emphasizes the role of technology: the impact of technology on consumers and how they make their buying decisions is integrated throughout the text

Fundamentals of Financial Management : Theory and Practice Condition:Very Good cultural traditionalism seemed resurgentThis work takes a financial statement user orientation and integrates current real world coverage. Chapter opening vignettes look at real companies which are then carried over into chapter concepts, and extensive use is made of real financial statements throughout.

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